By leveraging insights into changing consumer trends and a surgical advertising strategy, we grew ecomm revenue for a legendary Napa winery by 438% year over year at a 6X return on ad spend.
A world-renowned winery was facing an unprecedented market shift in early 2020. By analyzing consumer trends and previous activities, Kreps Creative was able to craft a smart, scalable advertising approach to quickly build ecommerce revenue with a best-in-class return.
By tracking consumer search trends; testing different audience targeting methods and creative executions; and building custom conversion tracking, Kreps Creative was able to quickly and efficiently scale advertising efforts, far outstripping initial campaign goals.
Tracking & Analytics
Paid Social Media
Results from the campaign not only dramatically exceeded expectations, but they laid the foundation for continued growth. Results include:
438% Revenue Growth
6:1 Return on Ad Spend at Scale
44% Conversion Rate Increase
978% Increase in Website Traffic